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Brand: Private Policy
Links: official website
Haoran Li and Siying Qu are originally from China, but they grew up in different places. Haoran Li lived in Canada for high school, in Toronto. I came to New York for college. Siying Qu went to high school in North Carolina. Private Policy is the gender-neutral fashion label by two Chinese-born fresh-faced recent Parsons grads Haoran Li and Siying Qu. Only two collections in, the two designers have created a smart albeit colorful range of menswear fitted products that can also sensibly be worn by women. The clothes seem to reference V Files-approved street wear, colorful and a bit off, with a focus on high fashion tailoring and embellishment: a simple fitted turtleneck comes exaggerated by orange bondage belting, a velvet bomber jacket is equipped by fluffy tassels, gigantic fur-laden scarves adorn the shoulders of brown down jackets. True to the Parsons fashion education, Li and Qu have a business sensibility that is not always but often lost on young designers, perhaps instilled in them through internships with the likes of Calvin Klein, Alexander Wang, and Phillip Lim. In other words, they want to be the kind of designers that make dope clothes worn to death by their well carved out customer bases. Their clothes wouldn’t look at all out of place in the underground clubs of Bushwick or the dive bars of the Lower East Side; clothes meant to be worn by an exuberantly young creative force growing less and less concerned with dressing in accordance with their private parts and income brackets. These garments are sensibly chaotic.
Private Policy is a New York-based menswear brand that offers genderless silhouettes and a range of sizing for men and women. Focused on reinventing downtown streetwear, Private Policy takes high-quality fabrics and combines them with classic shapes to create a visual and tactile sensation. The collections focus on the SoHo, Chinatown, and Lower East Side kids. Each season looks to high quality fabrics such as satin velvet, silk wools, and furs as staples. Creative Directors Haoran Li and Siying Qu graduated from Parsons in May 2015 and merged their expertise of womenswear and menswear to create Private Policy. They launched their collection with a Spring/Summer 2016 capsule collection during New York Fashion Week in September 2015.