Designer Profile
Jasmine Chong
Jasmine was born in Kuala Lumpur, Malaysia, where she spent her childhood filling up notebooks with sketches of women in dresses. As a little girl, her mother made many of her favourite dresses on a black 1950s Singer sewing machine, taking her on trips to fabric stores - where she was allowed to run her fingers through yards of fabric, eventually choosing one or two she liked that would be transformed into a new dress.
She studied Fashion Design and Fine Art at the prestigious School of the Art Institute of Chicago. Upon graduating with her B.F.A. in Fashion Design from SAIC, the majority of her senior collection was sold. Jasmine acquired valuable industry experience while working under New York designers Anna Sui, Thakoon, Marchesa, Halston, and Tory Burch.
Jasmine is also a graduate of Parsons The New School for Design, where she earned a degree in Fashion Business, Marketing and Merchandising. Within a year of graduating from Parsons, her eponymous label was born.