Designer Profile
Kenyatta Jones
Kenyatta C. Jones is the CEO and Head Designer of Bella Rene' affectionately named “beautiful Rene'” after the designers mother Karen Rene'. Bella Rene' was established in September 2006 by Kenyatta and her mother. "I started my company because I, a plus size woman, was not at all happy with options in the plus size market. I saw a need and felt my love of fashion could help fill a need in the fashion industry. I have created the first exlusizely plus size high fashion and couture brand in the world. I want to change the way the fashion industry views plus size women. Growing up in a small town in Mississippi, we didn't have any high end stores. But luckily my parents made sure we traveled. As a young girl I can remember sneaking a copy of Vogue magazine in the basket at the supermarket each month. Though the women in those magazines looked nothing like me, it still inspired me to want to learn more about what fashion really was. That's where my love of fashion started.”